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Intermediate6 minCreative

Write Your Brand Origin Story

Brand stories create emotional connection by showing the human motivation behind why your company exists.

Works with:

ChatGPTClaudeGrok

Example Prompt

Help me write the origin story for [BRAND/COMPANY]. The founding moment was [HOW IT STARTED]. The problem I wanted to solve was [PROBLEM] because [PERSONAL CONNECTION]. The journey included [KEY CHALLENGES/MILESTONES]. Create a 300-word version for the website About page and a 60-second version for verbal telling. Make it authentic, not polished corporate speak. The audience is [TARGET CUSTOMER].

Pro Tip

Include a specific moment of doubt or failure because perfection is not relatable or believable.

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Tags:

brand-storystorytellingmarketing